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Platform access will be limited beginning Saturday, September 13th until Monday September 15th.

110 must-know startup statistics for 2025

We've put together a list of 100+ startup statistics that anyone interested in learning more about startup culture and current trends should read.

Written by Embroker Team Published

What comes to mind when you hear the word startup?

If it’s a grungy basement in the heart of Silicon Valley, you’re not alone. Many people think of startups as a team of five early-20s guys with one common threada high threshold for chaos. But even a five-year-old company can still be considered a startup.

A startup can graduate to a larger company by being acquired, opening more than one office, generating revenues greater than $20 million, or having more than 80 employees, Forbes explains.

These employees work for entrepreneurs who believe their ideas could skyrocket by creating a startup. Well, that’s the dream, right? The risky reality for startups is that they’re vulnerable to more extreme risks than the average business.

So, what is new with startups? To track the latest trends, we’ve compiled small business and startup statistics for 2025. We will cover startup success, failure, and funding, as well as some industry-specific data.

Startup success rates

Shark Tank

Nearly 94% of startups that receive investment on the TV show Shark Tank succeed, with only a 6% failure rate. Failory

Series B funding

Around 65% of all startups receive series B funding. SPD Load

Person working at a startup

Lack of funding

Securing funding is one of the most important drivers of success in startups, as nearly 30% of all startups that fail do so due to lack of funding. Upsilon

Gaming success

The gaming industry has the highest success rate for startups at around 50%. SPD Load

Software & data

Software and data is the strongest and most prominent startup industry, accounting for 32% of all startups. Startup Blink

Older founders

A study shows that a 60-year-old is 3x as likely to build a successful startup as a 30 year old. Entrepreneur

Startup failure rates

Startups fail

About 90% of all startups eventually fail. Failory

People working at a startup

First year

10% of startups fail within the first year. Failory

Crypto startups

Crypto startups have an extremely high failure rate of 95%. Coin Telegraph

Businesses fail

65% of all businesses fail within 10 years, and 23% don't make it past the first year. Lending Tree

Product-market fit

The most common reason startups fail is due to a lack of product-market fit at 34%. Failory

Marketing problems

The second most common reason why startups fail is due to marketing problems at 29%. Failory

Quibi's failure

The most expensive startup failure of all time was Quibi, a video subscription service that received $1.75 billion in funding before failing less than 8 months after its launch. Statista

Cash flow

In 2023, 82% of businesses that went under did so because of cash flow problems. Fundera

VC-backed

75% of venture capital-backed startups fail. Harvard

Fintech companies

Despite the rapid growth of the industry, three out of four Fintech companies will eventually fail. Reuters

Startup funding and investor facts

Venture proposals

Individual venture capital firms receive more than 1,000 proposals a year and are mostly interested in businesses that require an investment of at least $250,000. Money Crashers

Self-funded

78% of startups are self-funded, with founders using their personal savings and income to get started. Score

VC funding

Venture capital funding rose to $209 billion in the US in 2024, from $171 billion in 2023. KPMG

Person working at a unicorn startup

Unicorns' valuation

Far fewer than 1% of startups turn into unicorns. In fact, companies have a .00006% of earning a $1 billion valuation. Vention

Investment capital

While it may seem like a common occurrence for startups to receive investments, in reality, only .05% obtain investment capital. Forbes

Gender gap

There is a major gender gap when it comes to VC funding. All female founder groups receive less than 3% of the total share of VC funding, and mixed-gender founding groups only get 10%. Harvard

Funding required

One in four businesses, surveyed by the NSBA, were not able to receive the funding they required, which led to limiting the growth of their business. Fundera

Q1 funding

In the first quarter of 2024, VC funding saw $36.6 billion invested over nearly 4,000 deals. Pitchbook

Lower VC

Over the past few years, VC funding has fallen, hitting the lowest level since 2019 in 2023. This is due to rising geopolitical tensions and a volatile stock market that has caused investors to be cautious. Investment News

Popular funding

Some of the most popular funding methods for startups in 2024 are crowdfunding and borrowing from friends or family. Chamber of Commerce

Startup costs statistics

Hiring team

One of the most expensive startup costs is hiring a team, which can account for around 18.8% of a startup's total costs on average. Shopify

Product costs

Startups may spend around 32% of their total budget on product costs such as manufacturing, inventory, patents, paying suppliers, and sourcing raw materials. Shopify

Office space

Renting a physical office space costs new startups between $300 and $1,230 per employee per month. Forbes

Person in a startup office space

Equipment costs

Equipment costs for startups can range anywhere from $11,000 to $125,000. Forbes

Employee salary

The average startup employee makes between $35 and $45 per hour or an average of $87,849 per year. ZipRecruiter

Expensive companies

The most expensive companies to start are those that require specialized equipment, such as restaurants, medical centers, and manufacturing. Up Metrics

Lowest-cost

Online services such as content creation, translation, online courses, and event planning are some of the lowest-cost businesses to start. Business News Daily

Accounting services

Businesses should set aside around 5% of their income to pay for accounting and bookkeeping services. Milestone

A look at startup teams

Small businesses

Over 99% of U.S. businesses are considered small (fewer than 500 employees). SBA

Hiring employee

It may take up to 6 months for a startup to hire a new employee, from the beginning of the hiring process to the moment the new employee walks into the building. Reputable Recruiting

In-office growth

Startups with in-office employees grew 3.5x faster than startups that primarily work from home. Inc.

Two founders

Two founders increase the odds of a startup's success with 30% more investment, three times the customer growth rate, and a higher likelihood the startup will not scale too fast. Small Business Trends

CEO salary

The average startup CEO salary is around $148,000 per year, though this can be as high as $300,000. Deel

Management issues

82% of startups fail due to leadership or management issues. Get Marlee

Employee tenure

Most startup employees stay with the company for 1 to 2 years, with only 9% staying for more than 4 years. 30 40 Wealth

Person typing about employee tenure

Stock equity

Startups typically reserve 13% to 20% of their stock for employee equity options. Carta

No CFO

Around 80% of startups operate without a CFO in the early stages. WSJ

Statistics for fintech startups

Fintech market

The global fintech market was valued at $340.1 billion in 2024. The market is projected to be worth $394.88 billion in 2025 and reach $1.1 trillion by 2032. Fortune Business Insights

VC funding

VC funding dropped from $35 billion in 2023 to $28 billion in 2024—a decline of 20%. S&P Global

Crypto funding

Crypto VC funding averaged $9.9 billion in 2023 and 2024, and is projected to double to $18 billion by the end of 2025. CNBC via Pitchbook

Largest fintech

The largest fintech startup in the world is Stripe, which is worth $70 billion. CB Insights

Fintech unicorns

At the end of 2024, there were a total of 381 fintech startups valued at over $1 billion, up 18 from May 2024. Fintech Labs

Fintech startups

In 2024, there were nearly 30,000 fintech startups in the world, up from only 12,211 in 2019. Statista

Data breaches

With data breaches and cyber security being some of the biggest worries for fintech startups, the average cost of a data breach in 2025 was $4.88 million. IBM

Largest Europe

Revolut is the largest fintech startup company in Europe, worth more than $33 billion. Forbes

Person typing on a laptop

U.S. & China

The U.S. and China dominate in terms of major fintech companies. In fact, 7 of the 10 largest fintech companies in the world are based in these two countries. CFTE

Statistics for construction startups

Construction failure

The construction industry had a high failure rate of 73.4% over 10 years or 83% over a 20-year period. Busy Busy

Boring Company

The Boring Company, a tunnel-building company founded by Elon Musk, is one of the most valuable construction unicorns in the world, with an estimated worth of $5.75 billion. Failory

Top countries

Unsurprisingly, the three largest populations in the world — the U.S., China, and India — are the behemoths in the construction industry. By 2037, these three countries are expected to account for 51% of all construction work in the world! Oxford Economics

Contech investment

Despite a drop in VC investment in the construction industry in 2023, the first quarter of 2024 has seen $672 million in investment in construction tech, an increase of 20% from the previous period. Construction Dive

Worker shortage

Major investments in clean energy could create tens of thousands of jobs, but there is currently a worker shortage in the construction industry of more than 500,000. Deloitte

person worried about worker shortage

Industry rise

The global construction industry is aimed to rise to $13.9 trillion by 2037, a rise of $4.2 trillion from 2022. Oxford Economics

AI adoption

While AI technology can provide major benefits for the construction industry, only 1% of construction companies have adopted AI. NC Commerce

Commercial construction

Commercial construction makes up the largest part of the non-residential sector at 21% and has grown steadily since 2020. Tradesmen International

Statistics for tech startups

Tech founder

Despite the idea that tech startup founders are in their early 20s, the average age for the founder of a tech startup is 42. Entrepreneur

Tech industry

The tech industry accounts for 6.5% of the total U.S. Gross Domestic Product at a whopping $1.9 trillion. Forbes

AI companies

Between 2017 and 2024, the number of AI tech companies doubled to nearly 80,000. Tracxn

Person working at a AI company

Tech employees

64% of the employees in the tech industry are male, and 68.5% of tech employees are white. Both of these figures are higher than the total in private industries. Forbes

Software engineers

Tech startups in the U.S. pay software engineers an average of $102,000 per year. Founders Network

East Coast

The West Coast Silicon Valley tech industry has dominated for decades, but the East Coast is beating out the West in growth, with hubs like DC, NYC, and Boston on the rise. IT Brew

Laid off

In 2024, there were 1,115 layoffs at tech companies with 238,461 people impacted. Trueup.io

OpenAI's revenue

Open AI, the company responsible for bringing us ChatGPT, now enjoys a recurring revenue of $13 billion per year, with expectations to exceed $20 billion by the end of 2025. CNBC

Cybersecurity funding

VC funding in cybersecurity increased by more than $1 billion to $2.7 billion in the first quarter of 2024. Crunchbase

IoT devices

There were nearly 16 million IoT devices worldwide in 2023, which is expected to rise to 22.5 million in 2026. Statista

Statistics for real estate startups

Proptech industry

The proptech industry is set to grow from $40.19 billion in 2025 to $88.37 billion by 2032. Fortune Business Insights

Person learning about real estate startups

Big data

Real estate startups that invest in big data analytics are seeing a 25% increase in efficiency. World Metrics

Office vacancy

Commercial real estate has struggled in past years due to the rise in remote work. In 2024, office building vacancy rates reached a new high of 13.7%. NAR

Billion-dollar firms

In 2023, 392 U.S. real estate firms sold more than $1 billion in real estate. This is a slight decline from 435 firms in 2022. Housing Wire

Average deal

The average proptech deal in the United States shrunk from $48.9 million in 2021 to $16.8 million in 2023. Statista

Existing homes

Nearly 4.1 million existing homes were sold in the U.S. in 2023, down from more than 5 million existing home sales in 2022. NAR

Real estate agents

In 2022, there were 674,000 American real estate agents with an average salary of $94,515. Data USA

VC investment

In 2023, proptech companies raised $11.38 billion in venture capital investment, a significant 43% decrease from 2022, which saw $19.8 billion in proptech VC investment. Creti

Proptech investors

About 31% of commercial real estate investors plan on investing in proptech companies, and 26% plan on partnering with proptech companies. Statista

Future of startups 2025 and beyond

SVB funds

After the collapse of Silicon Valley Bank in 2023, hordes of tech founders pulled out of the bank, but many are now moving their funds back to SVB. Business Insider

AI investment

Investment in AI is expected to continue to rise, with an expected total market value of $200 billion by 2025. Edge Delta

New unicorns

The number of new unicorns boomed in 2022 with 330, but this has slowly declined in the last couple of years and is expected to continue on that route. In 2024, only 60 unicorns were created in the US. TechCrunch

EV charging

Startups are expected to dive into EV charging and infrastructure. As more and more electric vehicles hit the road, there is an increased need for charging stations and infrastructure for the vehicles. Blink Charging

Biotech growth

Medical and biotech startups are gaining traction, and the industry is expected to grow at a compounded rate of around 14% until at least 2030. Grand View Research

AI support

Artificial intelligence will continue to support startups by assisting in efficiency and nurturing rapid growth. Forbes

Lower VC

U.S. venture capital investment exploded to $190.4 billion in 2024, a 30% increase from 2023. Techloy via DealRoom

U.S. startup

The United States is expected to continue to be the country with the highest startup output, but several other nations, such as China, the UK, and India, also have rapidly growing startup climates. Startup Blink

Subscription model

The subscription service model continues to be one of the most profitable and fastest-growing business models and is projected to reach $1.5 trillion in value by 2025. Forbes

Person working at a tech company

The experts' opinions

Learn entrepreneurship

According to Forbes, the best way to learn more about entrepreneurship is to start a company. Forbes

Business plans

Businesses that write out detailed business plans grow 30% faster than those that do not. Profile Tree

Top concern

Inflation and economic uncertainty is a top concern of business owners in 2024. Truist

Hiring secret

"The secret to successful hiring is this: Look for the people who want to change the world." Marc Benioff, CEO of Salesforce

Person sitting in front of a brick wall

Owner confidence

In 2024, 56% of American small business owners were confident in their own business. Truist

Team values

It is important to establish core values and to emphasize role flexibility when choosing a team for your startup. Forbes

Social media

86% of small business owners agree that social media should be at the forefront of business marketing strategy. Zippo

Money vision

"Chase the vision, not the money; the money will end up following you." Tony Hsieh, CEO of Zappos

Reputation warning

"It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently." Warren Buffet, Founder of Berkshire Hathaway

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