106 Must-Know Startup Statistics for 2024

The average time between funding rounds from Seed to Series A is 18 months, Series A to B is 10-18 months, and Series B to Series C is 27 months.

47% of Series A startups spend $400k or more per month.

The average funding amount for a Series C round is $68 million.

Once you get to a Series B or C round, you’ll probably work for 15 to 20 months before bringing in new capital.

There were5 million new businessses created in 2022.

In 2022, there were 30.2 million small businesses operating in the U.S.

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Companies raise nearly three rounds before they get to Series A funding.

51.4% of entrepreneurs have at least a bachelor’s degree.

Only 2 in 5 startups are profitable, and other startups will either break even (1 in 3) or continue to lose money (1 in 3).

In 2022, AngelList saw 21% YoY growth despite an industry-wide 1.4% decrease in pre-Series C VC deals.

The average Series A in 2017 was $12.1 million. By 2022, it reached $15 million.

A study shows that a 60 year old is 3x as likely to build a successful startup than a 30 year old in 2023.

In 2022, there were 1,000 “active unicorns” in the U.S. collectively worth $1.1 trillion.

Startups can expect to pay, on average, $300,500 for five employees across the U.S. in the first year.

41.5% of all entrepreneurs are women, while 58.5% are men.

The time of year you pitch, the detailedness of your data, and the value of your pitch deck are a few of the strongest factors affecting the amount of funding a business receives.

It only takes six days to start a business in the United States.

66% of small businesses will outsource services to other small businesses.

The highest five-year survival rate for new businesses is mining, at 51.3%.

Founders of a previously successful business have a 30% chance of success with their next venture.

82% of successful business owners admit they have the right qualifications and backed up experience to run a company, even with limited cash flow.

Paying attention to your customers is important since 14% of startups fail due to not regarding customers’ needs.

The main challenge to the success of a startup is generating new business.

Founders who have failed previously have a 20% chance of success while first time first time founders have an 18% chance of success.

In 2022, U.S. healthcare startups were the strongest industry, bringing in $12.6 billion in revenue.

About 90% of startups fail.

10% of startups fail within the first year.

Across all industries, startup failure rates seem to be close to the same.

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Failure is most common for startups during years two through five, with 70% falling into this category.

The number one reason why startups fail is due to misreading market demand — this is found in 42% of cases.

The second largest reason why startups fail (29% of cases) is due to running out of funding and personal money.

Other notable cases of failure are a weak founding team (23%) and being beat by competition (19%).

Failure because of competition most likely happens when a startup has been active for three to five years.

Other major reasons for startup failures (at least 10% or above) are from pricing/cost issues, user-unfriendly products, poor marketing, and product mistiming.

In 2023, 82% of businesses that went under did so because of cash flow problems.

Individual venture capital firms receive more than 1,000 proposals a year and are mostly interested in businesses that require an investment of at least $250,000.

31% of startup capital for employer firms is less than $10,000.

18% of startup capital for employer firms is $250,000 or more.

Venture capital funding reached a decade-high of $200 billion in 2022.

About 1% of startups evolve into a unicorn startup, like Uber, Airbnb, Slack, Stripe, and Docker.

In 2022, male founders brought in $156.2 billion in VC, while female founders only brought in $28.1 billion in VC.

Valued at $75 billion, Bytedance, a Beijing-based news and information content platform, was the top valued startup by venture capital firms worldwide in March 2019.

One in four businesses, surveyed by the NSBA, were not able to receive the funding they required, which led to limiting the growth of their business.

1 in 3 begin their small business with less than $5,000.

Business loans, credit cards, and lines of credit account for about ¾ of financing for new firms.

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One of the most expensive startup costs is payroll, averaging around $300,500 for five employees across the U.S. according to data from

The most popular financing method for startups costs in 2023 was "love money" aka friends and family.

Large unicorn startups, such as Airbnb and Uber, have taken a billion dollars or more in debt in order to become more successful.

Equipment costs for startups can range anywhere from $10,000 to $125,000.

With costs being so large and detrimental to a startup’s survival, the median salary for self-employed individuals was $84,305 in 2022.

Recent research has shown the most expensive small businesses and startups to launch are restaurants, medical offices, and manufacturing companies, needing more than $100,000 to get started.

Startups in accounting, online retail, construction, and landscaping were most likely to get started with under $5,000 in startup costs, shown in recent research.

One of the biggest challenges to the survival of small businesses and startups is the cost of health insurance.

Over 99% of U.S. businesses are considered small (less than 500 employees).

On average, it takes six months to hire someone for a startup.

Startup teams that reported high levels of previous experience but average to low levels of passion and collective vision were overall weaker.

Startup owners can spend around 40% of their working hours on tasks that do not generate income such as hiring, HR tasks, and payroll.

Startup failure is most common when the company has 11–50 employees.

Two founders increase the odds of a startup’s success with 30% more investment, three times the customer growth rate, and a higher likelihood the startup will not scale too fast.

23% of startups mentioned team issues leading to failure.

Experience alone does not make a team successful — soft skills such as “entrepreneurial passion” and “shared strategic vision” are required as well.

Over 18% of small businesses have a Chief Financial Officer.

Decentralized finance startups raised $2.1 billion in the first quarter, and NFT-focused startups $2.4 billion, both all-time highs.

Research has shown that successful fintech startups will focus on data-driven iteration and continuous user testing, rather than using new technology.

Venture investment into fintech companies in 2022 reached $81 billion as of Dec. 14.

About 80% of financial institutions implemented a fintech partnership.

About 21% of American adults have owned cryptocurrency as of 2022.

Worldwide, there are more than 12,000 fintech startups and 5,779 in the U.S. This makes the U.S. the most popular place for fintech startups as of August 2018.

The fintech market includes 39 venture capital backed unicorns worth a combined $147.37 billion.

Crypto startups mostly shrugged that off, raising a huge number of rounds worth $100 million in the three-month period and minting a record number of unicorns.

In October 2022, the US has held its leading unicorn share, accounting for slightly more than half of all unicorns (53.9%).

According to a recent dataset from CB Insights, crypto startups raised more capital than ever before in Q1 2022 and set records across a host of other metrics.

The largest challenge that fintech startups face is the cost of customer acquisition.

Construction had the second highest failure rate as of 2022.

In North America, construction tech startups alone reportedly hit $1.3 billion in the first half of 2022, representing a 44% increase on the previous six months.

Investors contributed to 87 construction startup deals last year.

One of the now monster startups, Katerra, brought in $865 million in a Series D round.

The construction industry is among the least digitized.

The likelihood that a new construction company will last more than five years is 36.4%.

Good news for construction startups, AI technology is estimated to boost profits by 71% for this industry.

Residential housing construction is growing faster than any construction segment, as new business is seen entering this sector.

Electric utilities construction is approximated to slide by 9%.

The average age of tech startup founders is 45.

The U.S. is the largest tech market in the world, coming in at $1.8 trillion in 2022.

The United States averages 20 technology companies founded per year that reach $100 million in revenues.

As of 2018, the tech startup industry has the highest startup business failure rate, at 63%.

Tech-based wage growth was higher than over the U.S. wage growth with a 60.9%.

There are ten technology-based industries that define a tech-drive startup including: pharmaceutical manufacturers, medical device manufacturers, computer and electronic manufacturers, and semiconductor machinery manufacturers.

A fairly new investment strategy, crowdfunding will reach $1.06B in 2023.

Tech-driven ventures offer better pay opportunities, as they pay an average of $102,000 more than double the current U.S. average of $48,000.

Venture-backed U.S. real estate companies are down an average of 85% from their offering price.

Proptech startups raised 19.8 billion globally from venture capital firms in 2022.

Residential real estate startups using artificial intelligence tools are bringing in the most investments, such as REX ($45 million), Knock ($400 million), and ZIllow ($565 million).

Industrious has raised over $1 billion in funding as of March 2023. This includes a $200 million Series E funding round in February 2021, which was led by Brookfield Asset Management and included participation from several other venture capital firms.

The top type of real estate asset that proptech startup CEOs have chosen to pay attention to is commercial property.

A large number of small businesses and startups are beginning to support real estate agents and other professionals within the industry.

Startups worldwide raised a total of $415.1 billion from investors in 2022, down 35% from 2021's all-time high.

The global quantum computing market size is forecast to expand from $470 million in 2021 to $1,765 million in 2026.

About 31% of commercial real estate investors plan on investing in proptech companies and 26% plan on partnering with protech companies.

Startup founders are leaving the Silicon Valley “bubble” and heading to the East coast.

Unicorns are much more common and trending to be even more common. The rate has increased by 1.2% in October 2022.

To solve problems across various startup industries, new technology will be implemented.

Recognize that personalized marketing will become important to the success of your startup.

2022 is the year where startups will turn heavily towards technology to assist with keeping up with their books and avoiding financial distresses.

Startup subscription boxes that are related to food, beauty products, apparel, and lifestyle will continue to be popular.

More and more startups will begin to collaborate and become open to partnerships.

Within the next few years, we will see more entrepreneurs that have recently graduated from college.

The new customer success role will become a data engineering role.

According Forbes, the best way to learn more about entrepreneurship is to start a company.

Asses all potential bottlenecks apart from the competition. Make sure your team is experienced enough and that you are aware of all small threats, which could lead to a larger threat.

Research businesses similar to you that have been active for longer than five years.

When building your team, look for your business’s weak spots to identify the skill sets required to satisfy your company’s needs.

“The secret to successful hiring is this: look for the people who want to change the world.”

92% of business owners believe that having a website is the most effective digital marketing strategy.

"Chase the vision, not the money; the money will end up following you."

Forbes mentions the criteria for a successful startup, “They have a product that meets a need, they don’t ignore anything, they grow fast, and they recover from the hard-knock startup life”.

The most valuable thing you can do as a founder is recognizing your downfalls beforehand and learning from other businesses’ failures. Apply this knowledge to starting your own startup.